How to Respond to Price Objections

In this episode of the Wealthy Coach Podcast, Kendra explores how to effectively handle price objections during sales conversations, emphasizing that these objections often stem from a perceived lack of value rather than affordability.

She explains the importance of setting prices based on expenses and income goals, rather than being swayed by objections.

Kendra discusses how to distinguish between someone thinking something is expensive versus truly not being able to afford it, and she offers strategies like payment plans and permission-based selling to overcome these challenges.

She also shares tips on how to better communicate the value of a program to improve conversion rates.