Should I Run Ads Elsewhere if My Audience Isn’t on Facebook or Instagram?

In this episode of the Wealthy Coach Podcast, Kendra Perry tackles the challenge of reaching audiences beyond social media giants like Facebook and Instagram.

She highlights the vast reach and superior targeting features of these platforms, noting their user bases surpass LinkedIn and Pinterest by billions.

Kendra shares how health coaches can effectively attract niche audiences, like new moms, using precise targeting and paid ads for high-ticket offers. She also stresses the importance of repurposing content and focusing on the 30+ demographic for sustainable growth.